Verily, an Alphabet subsidiary, has introduced a consumer app called Verily Me, providing users with free health guidance from clinicians.
The app is part of a strategy to encourage users to join a registry, which will be sold to life sciences customers. Verily Me will offer care recommendations based on users' existing medical records.
Those health histories are crude oil for a health care and life sciences industry that’s become increasingly data-hungry with the rise of artificial intelligence.
Verily hopes the app will act as an on-ramp to get identifiable patient records into a new registry called Lifelong, which will be marketed to pharma companies and research customers.
Author's summary: Verily's new app offers free health guidance to consumers.