White Castle's Futuristic Restaurant Model
The push to enhance on-premise dining experiences is reshaping restaurant design across categories.
Consumers seek more than just value pricing, ambiance and experience have become defining aspects of perceived value.
According to Technomic data, consumer spending has shifted toward on-premise dining in 2025, reflecting a desire for “holistic value” that combines food quality, service, and experience.
Brands like Cava, Starbucks, and Pizza Hut have responded by reimagining their dining rooms to create warmer, more social environments.
“holistic value” that combines food quality, service, and experience.
Author's summary: White Castle debuts a futuristic restaurant model with AI and mobile ordering technology.