Sometimes you want to catch every word. People watch TV quite differently from how they did in generations past.
Whether it's a movie or your favorite series, we usually don't watch with undivided attention. Perhaps you're cooking dinner or scrolling on your phone at the same time.
A new survey found that subtitles play a major role, especially for young people under 45. The Associated Press conducted interviews with over 1,000 U.S. adults and found that young people who could hear perfectly well preferred watching everything from short-form videos on social media to TV and movies with subtitles turned on.
Author's note: Young people prefer subtitles for various reasons.